Your dashboards show you the numbers, but how do you actually use AI to change them? This article from Certinia's Sridhar Parameshwaran moves beyond the hype to offer a practical plan for driving real results. Learn how to apply the full spectrum of AI—from predictive forecasting to agentic automation—to your daily operations. He provides a clear road map for using these tools to increase bid-to-win rates, optimize project margins, and reduce revenue leakage.

Professional services firms are navigating a period of structural and technological change, with average profitability (EBITDA) down 36% year-over-year to 9.8% and revenue growth at a 10-year low of 4.6%. This SPI Research briefing draws on the latest Professional Services Maturity Benchmark™ and SPI’s Impact of AI in Professional Services research to assess how firms are performing across the five Service Performance Pillars™. It examines shifts in growth expectations, utilization, and profitability, and how early AI adoption is shaping firm trajectories. Backed by trend data and forward-looking analysis, this session helps PS leaders calibrate for what high performance looks like in 2026 and beyond.

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Friday, September 12 is dedicated to "Service Beyond the Bottom Line," a day to recognize the impact service organizations can make by giving back. In honor of Hunger Action Month throughout September, Certinia is matching up to £5,000 in donations to Mary's Meals, an organization dedicated to providing school meals to children in some of the world’s poorest countries. Together, we can make a substantial impact on children's lives by ensuring they receive at least one substantial meal every school day. Please consider supporting Mary's Meals or your local food bank as we celebrate the power of services organizations to create lasting change.